Xavier “Xeve” Perez, 12, has signed a name, image and likeness deal with Cobra Puma Golf,

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The new name, image and likeness rules are leading to more aggressive recruitment

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It's the first NIL deal for the company, and while Cobra Puma did not disclose specifics

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Perez began playing golf at the age of three and has now won over 250 tournaments

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He has already signed a contract with GSE Worldwide agency to represent him in his NIL deals

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Along with Cobra Puma, Perez has already signed deals with Easypost, JumboMax and OnCore

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As part of the partnership, Xeve, also known as “X Man,” will wear Puma golf apparel, footwear and accessories

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One of the agents working with Perez is Brett Falkoff, who also represents PGA Tour players

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